Senior Marketing Manager KZ

2 дней назад

CIS Region Kazakhstan Almaty Binance Полный рабочий день 1 500 000 ₸ - 3 000 000 ₸ в год
Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
We are looking for a Senior Marketing Manager for the Kazakhstan market, who will take full ownership of local marketing campaigns across multiple markets. This role goes beyond data-driven growth — it is also about community building, lifecycle management, events and the creation of impactful marketing campaigns. You will be responsible for ensuring Binance stays relevant, visible, and engaging in one of our top priority countries. Responsibilities:
  • Take full ownership of KZ regional marketing, from business strategy to marketing on-hands daily execution;
  • Develop and execute non-standard marketing initiatives that resonate with local culture and users;
  • Sign sponsorship projects and execute them independently;
  • Design and execute user growth campaigns across acquisition, activation, and retention; 
  • Build and strengthen community engagement, working closely with Binance Angels and local partners; 
  • Organize and manage offline and online events (meetups, roadshows, collaborations);
  • Manage local marketing budgets, ensuring efficient allocation and ROI;
  • Deliver timely and clear reporting and accountability on campaign performance;
  • Collaborate cross-functionally with global and product marketing teams to localize campaigns.
Requirements:
  • Minimum 2 years of relevant marketing experience (Web3, fintech, or agency background preferred); 
  • Proven track record in campaign management, community building, or lifecycle marketing; 
  • Native or advanced level Russian/Kazakh proficiency; 
  • Strong analytical skills, with the ability to translate insights into actions; 
  • Comfortable taking full ownership and operating with accountability; 
  • Strong English communication skills (both written and spoken); 
  • Previous experience working in a Web3/crypto marketing agency or startup is highly desirable.
Nice to Have
  • Experience working in fast-scaling tech or fintech companies;
  • Hands-on experience with local PR, influencers, or grassroots communities;
  • This is an individual contributor role: you must be proactive, hands-on, and ready to execute independently in close collaboration with the team.
What We Offer
  • A senior-level role with full ownership of marketing in one of Binance's top-priority regions;
  • The opportunity to shape the regional strategy and community presence from the ground up;
  • A highly dynamic, international environment with the world's leading crypto brand;
  • Cross-regional collaboration with global marketing and product teams;
  • Competitive compensation and growth opportunities within Binance.
Why Binance
• Shape the future with the world's leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success. By submitting a job application, you confirm that you have read and agree to our Candidate Privacy Notice. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

  • Senior Marketing Manager KZ

    2 недель назад

    Almaty, Almaty, Казахстан Binance Полный рабочий день 2 500 000 ₸ - 7 500 000 ₸ в год

    Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100 countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance...

  • Senior Marketing Manager

    2 дней назад

    Almaty, Almaty, Казахстан Monster Полный рабочий день 100 000 ₸ - 200 000 ₸ в год

    About Monster Energy:Forget about blending in. That's not our style. We're the risk-takers, the trailblazers, the game-changers. We're not perfect, and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. But our drive is unrivaled, just like our athletes. The power is in your hands to define what success looks like and where you want to...

  • Senior Marketing Manager

    2 дней назад

    Kazakhstan (Remote) OKX Полный рабочий день 120 000 ₸ - 240 000 ₸ в год

    Who We AreAt OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.   OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking...

  • Marketing Director

    2 дней назад

    Almaty, Almaty, Казахстан Visa Полный рабочий день 100 000 ₸ - 200 000 ₸ в год

    Company Description Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure...

  • Senior Trade Marketing Specialist

    2 дней назад

    Kazakhstan Copyrighto.2022 Полный рабочий день 1 500 000 ₸ - 3 000 000 ₸ в год

    Job Location: ​Almaty​ Company description Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with...

  • Senior Marketing Specialist

    2 недель назад

    Almaty, Almaty, Казахстан Crimson Education Полный рабочий день 60 000 $ - 120 000 $ в год

    Crimson Education is a global leader in college admissions, education technology, and student success. With over 1,330 Ivy League offers and 2,140 to the US Top 15, Crimson is the most successful college admissions consultancy in the world. Over the past decade, we've grown from a three-person startup to 500+ full-time staff, supported by 2,500+ experts...

  • Marketing Specialist

    2 дней назад

    Almaty, Almaty, Казахстан Wolt Полный рабочий день 1 200 000 ₸ - 3 600 000 ₸ в год

    About WoltAt Wolt, we create technology that brings joy, simplicity and earnings to the neighborhoods of the world. In 2014 we started with delivery of restaurant food. Now we're building the delivery of (almost) everything and you'll find us in over 500 cities in 30 countries around the world. In 2022 we joined forces with DoorDash and together we keep on...

  • Brand Manager, KZ&CA

    2 дней назад

    Tole Bi Street , Almaty , Kazakhstan JACOBS DOUWE EGBERTS Полный рабочий день 60 000 $ - 120 000 $ в год

    Company Description Company DescriptionJDE Peet's is the world's leading pure-play coffee and tea company, with local roots dating back to 1753, and is headquartered in the Netherlands. We unleash the possibilities of coffee and tea in more than 100 countries with a portfolio of over 50 brands, including L'OR, Peet's, Jacobs, Senseo, Tassimo, Douwe Egberts,...

  • Marketing Team Leader

    2 дней назад

    Kazakhstan Teva Pharmaceutical Industries Полный рабочий день 1 500 000 ₸ - 3 000 000 ₸ в год

    Who we are Together, we're on a mission to make good health more affordable and accessible, to help millions around the world enjoy healthier lives. It's a mission that bonds our people across nearly 60 countries and a rich, diverse variety of nationalities and backgrounds. Working here means working with the world's leading manufacturer of generic...

  • Senior Delivery Manager

    2 дней назад

    Kazakhstan, Uzbekistan Exadel Полный рабочий день 120 000 ₸ - 240 000 ₸ в год

    Why Join ExadelWe're an AI-first global tech company with 25+ years of engineering leadership, 2,000+ team members, and 500+ active projects powering Fortune 500 clients, including HBO, Microsoft, Google, and Starbucks.From AI platforms to digital transformation, we partner with enterprise leaders to build what's next.What powers it all? Our people are...